Tag: Which?

Channel 4 and Which? help people get it right in unique new campaign series

Stuart Mitchell

Channel 4 is teaming up with Which?, the UK’s consumer champion, supported by their media agency Goodstuff, for an innovative, contextual advertising campaign that helps viewers to buy with confidence. The partnership, live from December 13, marks a media first where the iconic Channel 4 world space is combined with Which?’s voice as a trusted partner. The campaign raises key, seasonal consumer issues to be aware of, from buying knock-off gifts online and expensive home improvement mistakes, to ‘shrinkflation’ of the food shop and hidden travel extras. The themed adverts…

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Loyalty pricing schemes must not be misleading, says Trading Standards

Stuart Mitchell

The Chartered Trading Standards Institute (CTSI) has welcomed a new report by consumer group Which? highlighting ‘murky and confusing’ loyalty pricing practices among UK retailers, and is calling for improved protections to ensure that shoppers are not misled. Research by Which? revealed that prices of products at retailers including Boots, Superdrug, Tesco, Sainsbury’s and the Co-op were raised for a relatively brief period of time before going on ‘offer’. Which? also found that more than half (55%) of shoppers thought non-member prices were higher than the usual selling prices of…

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Thousands of potentially fraudulent banking copycat websites reported in 2023, Which? warns

Stuart Mitchell

More than 2,000 suspected banking copycat websites were reported in 2023 alone, new Which? research has found, as the consumer champion calls for new legal duties to force domain registrars to do more to prevent these scams appearing in the first place.  Banking copycat websites masquerading as real banks in a calculated attempt to part unsuspecting consumers from their hard-earned cash has been a persistent scam for a number of years.  The consumer champion teamed up with the DNS Research Federation (DNSRF), an Oxford-based non-profit that does data-driven policy research…

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‘Scamscriptions’ and recurring payment traps on the rise, Which? warns

Stuart Mitchell

Which? is warning consumers to be on the lookout for ‘scamscriptions’ and recurring payment traps as they have become one of the most common types of reports to Which?’s scam sharer tool.  In recent months, complaints about unwanted recurring payments have dominated scam reports shared with Which? through the consumer champion’s scam sharer tool.  Scammers seem to have been ramping up their efforts. When Which? surveyed more than 2,000 consumers in November 2023 about when they most recently saw unexpected recurring payments from companies they did not recognise in their bank statements…

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Social media platforms and search engines still littered with scam ads, Which? finds

Stuart Mitchell

Social media platforms and search engines are still littered with scam ads, showing that the tech giants have not got their houses in order and are failing to protect their users from scams ahead of the Online Safety Act coming into force, Which? has found. The consumer champion looked at scams appearing on online platforms and found blatant fraudulent advertising, from copycats of major retail brands, to investment scams and ‘recovery’ scams, which target previous victims of scams. Scam adverts using the identities of celebrities such as Richard Branson, despite…

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