Year: 2023

New Ceres report outlines innovative solutions for companies to reduce agricultural emissions

Stuart Mitchell

To support one of the highest emitting sectors in accelerating its decarbonization transition, Ceres released a new report today identifying critical ways food companies can drive agricultural innovation – both within their supply chains and sector wide – to meet ambitious climate targets outlined in their transition plans.  The report, Cultivating Innovation: Practical Solutions for Companies to Reduce Agricultural Emissions, summarizes emerging agricultural technologies, with specific examples from across the food sector of how companies, such as General Mills and Tyson, are leveraging innovation to significantly reduce the major drivers…

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Feeding America and The Ad Council Release New Public Service Announcement Featuring Scarlett Johansson

Stuart Mitchell

Feeding America and the Ad Council recently announced the launch of a new public service announcement designed to raise awareness about hunger in the United States. The PSA features Feeding America Entertainment Council member, actress, and activist Scarlett Johansson, who volunteered her time and talent, calling upon people to help families facing hunger in America by supporting the Feeding America nationwide network of food banks. According to the latest data from the U.S. Department of Agriculture, 44 million people lived in food insecure households in 2022, which includes more than…

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Liquid Wind and industry leaders solidify partnership to accelerate eFuel production capacity

Stuart Mitchell

Liquid Wind announces a further strengthening of its partnership with pan-European decarbonisation leaders to include plans of developing and marketing 10 additional eMethanol facilities in the Nordics by 2027. The Partnership was initially formulated in 2020 among key partners Alfa Laval, Carbon Clean, Siemens Energy and Topsoe. With the shared vision of creating a world that no longer relies on fossil fuels, the collaboration aims to reduce the time, cost, and risk of developing and executing Core eMethanol Plants (CMP). Building on several years of successful collaboration, as demonstrated by…

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CAP – Making sure your employment ads are a job well done

Stuart Mitchell

The ASA/CAP have released a post called: Making sure your employment ads are a job well done. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Job hunting is stressful at the best of times and it isn’t helped by job ads that aren’t truthful about a role. Think how much harder it is if applicants can’t fully trust the job vacancies they see.  Here…

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A €12 million investment to bring returnable and resealable glass bottles to market in Austria in drive to Net Zero by 2040

Stuart Mitchell

Coca-Cola HBC has opened a new high-speed returnable glass bottling line (RGB) at its plant in Edelstal, Austria. The milestone €12 million investment from Coca-Cola HBC was supported by a €4 million grant from the Austrian government as part of its fund for beverage companies and retailers to enable a true circular economy for packaging. The new line, which is more water and energy efficient, will produce an innovative 400ml returnable and resealable glass bottle for the Austrian market. This is a first across Coca-Cola HBC’s 29 markets and is…

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