Month: February 2024

EUPRERA joins ICCO’s Media Information and Education Pledge

Stuart Mitchell

European Public Relations Education and Research Association (EUPRERA) is the latest organization to sign ICCO’s Media Information and Education Pledge. They join founding supporters: the Council of Europe, EACD (European Association of Communication Directors), GWPR (Global Women in PR), and The Trust Project, the international consortium of news organizations promoting standards of transparency in journalism. The Pledge, launched in Strasbourg in June 2023, emphasizes the need for representing bodies spanning PR & communications, media, journalism, institutions, tech platforms, and fact-checking to acknowledge a shared responsibility in tackling misinformation, commit to…

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Ørsted ranked the world’s most sustainable energy developer

Stuart Mitchell

Ørsted was recently ranked the world’s most sustainable energy developer. The company was ranked number one among the 292 ‘power generating companies’ in Corporate Knights’ 2024 Global 100 index for the fifth time. Corporate Knights benchmarks a company’s sustainability performance against its usual peers and across sectors.  Once a carbon-intensive company, Ørsted transitioned to renewables faster than any other major energy company. The company put sustainability at the core of its strategy as it became the global leader in offshore wind and is committed to a green transformation that benefits…

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Societe Generale and IFC Seal New Agreement to Accelerate on Sustainable Finance

Stuart Mitchell

Societe Generale and IFC, a member of the World Bank Group, have signed a Collaboration Framework Agreement to  accelerate on sustainable finance in developing countries, as part of both institutions’ shared ambition to contribute to the UN Sustainable Development Goals (SDGs) and strong commitment to  the environmental transition and sustainability. As part of this agreement, the two institutions aim to further develop wide-ranging financing solutions such as project co-financings or risk sharing agreements, contributing to private sector mobilization in support of the climate transition. In particular, the agreement will support…

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IPA President Josh Krichefski launches People First Promise

Stuart Mitchell

IPA President Josh Krichefski is calling on all advertising agency leaders to demonstrate their commitment to their people’s mental health and wellbeing by signing up to the People First Promise. The Promise is accompanied by a new Adland Wellbeing Lab and is underpinned by new IPA-commissioned data into mental health in the workplace. The People First Promise The People First Promise involves agencies providing evidence of their various activity that supports their people’s mental health and wellbeing, under the three interconnected and interdependent categories of Empower, Support and Prevent. Empower…

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First seaweed from wind farm Kriegers Flak harvested this spring

Stuart Mitchell

Green energy will not be the only thing in the spotlight over the coming year in Kriegers Flak, the Vattenfall offshore windfarm located in the Baltic Sea, east of Denmark. Teams will also be harvesting seaweed, setting lines for growing mussels and making an in-depth assessment of cod stocks in the area in and around Scandinavia’s largest offshore wind farm. This is happening as part of the WIN@sea project, in which a number of Danish universities and companies are exploring how best to produce fossil-free energy and food in one…

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