Day: 9 September 2024

PepsiCo releases 2023 ESG Summary highlighting PepsiCo Positive (pep+) results

Stuart Mitchell

PepsiCo has published its 2023 progress report on Environmental, Social and Governance (ESG) results. The 2023 ESG Reporting Suite includes the ESG Summary, ESG Topics A-Z and the ESG Data Hub, providing a detailed update on pep+, our global transformation program that seeks to drive long-term business performance and value. A potato farm in Turkey. In 2023, PepsiCo doubled its global regenerative farming footprint to more than 1.8 million acres. In 2023, PepsiCo achieved some goals ahead of schedule, introduced new ones and made strong progress on others, while certain…

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World Nature Conservation Day Video Campaign Calls for Shift to Sustainable Packaging to Protect World’s Vital Forests

Stuart Mitchell

In anticipation of World Nature Conservation Day, Canopy, a solutions-driven environmental non-profit, launched a powerful new video to spotlight the severe environmental impact of paper packaging on the world’s most climate and biodiversity critical forests. World Nature Conservation Day, celebrated globally on July 28th, is dedicated to raising awareness about the importance of preserving and protecting the natural world. As the global demand for paper packaging soars, this timely video aims to highlight the alarming annual loss of 3.1 billion trees for paper packaging, equating to two soccer pitches of…

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Urchinomics Partners with NYK for a Greener Future

Stuart Mitchell

Verdant Bloom Ltd (parent company of Urchinomics Group) and NYK signed a share purchase agreement, marking the beginning of an exciting new partnership aimed at environmental restoration and sustainability. Aiming for a Blue-Carbon Revolution Kelp forests, essential for marine biodiversity and carbon sequestration, are under threat due to an explosion in Sea Urchin populations. Urchinomics is addressing this by transforming barren urchin populations into a sustainable delicacy, while simultaneously restoring vital kelp beds. Urchinomics’ Innovative Solution Urchinomics collects and feeds sea urchins from affected areas, turning them into high-quality products.…

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Newly-launched global campaign tackles the impact of heat stress on workers worldwide

Stuart Mitchell

The United States of America and Brazil, in collaboration with the International Labour Organization (ILO) and through the Partnership for Workers’ Rights (PWR), has launched a global campaign to protect workers from excessive heat stress. Led by Brazil’s Ministry of Labour and Employment (MTE), the U.S. Department of Labour (USDOL), and the ILO, the PWR campaign aims to build partnerships, foster social dialogue, conduct research, raise awareness and enhance international cooperation to safeguard workers from the impact of rising temperatures worldwide. “I congratulate the governments of Brazil and the United…

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MullenLowe launches ‘This Counts As Care’ campaign for Carers UK

Stuart Mitchell

On 25th January this year, integrated marketing agency MullenLowe was crowned winner of The Creative Shootout 2024 at BAFTA London.  A creative team from the agency has since been working with Creative Shootout Charity of the Year 2024, Carers UK, on a major new campaign which will go live across multiple channels this week.  Following insight that many carers believe their actions are simply a natural part of family life, MullenLowe developed the strategic direction; namely that all forms of caring really count, regardless of the relationship – and placing…

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