On 25th January this year, integrated marketing agency MullenLowe was crowned winner of The Creative Shootout 2024 at BAFTA London. A creative team from the agency has since been working with Creative Shootout Charity of the Year 2024, Carers UK, on a major new campaign which will go live across multiple channels this week. Following insight that many carers believe their actions are simply a natural part of family life, MullenLowe developed the strategic direction; namely that all forms of caring really count, regardless of the relationship – and placing…
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Gerety Awards 2020 shortlist announced: Quiet Storm, Edelman, Dog Eat Dog, Havas, McCann, Wunderman Thompson, MRM, MullenLowe and Uncommon Creative Studios from the UK all make the CUT
The winning entries show clients and interested parties which work resonates with the world’s most powerful consumers. The shortlisted entrants from the UK are Dog Eat Dog London with Absent for Freedom4Girls Edelman London with Eternal Run for ASICS Havas London with Let What’s Inside Out for Topshop x Calm McCann London with 40,000 Strong for Help for Heroes MRM with Cards of Acknowledgement MullenLowe London with Granny Got Pants for sloggi Quiet Storm London with Pestminster for Women’s Equality Party Uncommon Creative Studio with Britain Get Talking for ITV…
Read MoreThe One Club and MullenLowe Create Coalition To Support Students Fighting Gun Violence
Inspired by recent student activism, The One Club for Creativity, one of the largest non-profit organizations in the advertising world, and MullenLowe, a global advertising agency network, are founding Fight Gunfire With Fire (FGWF), a creative force designed to inspire student creativity in the effort to curb gun violence. The strongest work will be brought to life in partnership with advertising agencies, production and editorial companies, non-profits, and national leaders to create active campaigns. “Now is the time for us to support our students, who through their vocal actions are making…
Read MoreAlzheimers Association launch Pure Imagination Campaign
In 2016, the world lost one of the great entertainers, Gene Wilder, to Alzheimer’s disease. In honor of National Alzheimer’s Disease Awareness Month, the Alzheimer’s Association today unveils the Pure Imagination Project, a campaign encouraging people to learn more about the disease and join the efforts to fulfill the organization’s vision of a world without Alzheimer’s. Reflecting the creativity and charm of Willy Wonka, as played by legendary actor Gene Wilder, the new video features the famous “Pure Imagination” scene from “Willy Wonka & the Chocolate Factory,” but reinterprets the…
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