Month: May 2026

WFA President’s Awards recognise eight outstanding initiatives around the world

Stuart Mitchell

Industry associations from Brazil, Colombia, Finland, the Netherlands, Nigeria, Norway, Sweden and USA all recognised for outstanding marketing leadership WFA President David Wheldon OBE has awarded five outstanding industry initiatives around the world as part of Global Marketer Week in Stockholm, as well as handing out three special awards to national advertiser associations around the world. Launched in 2010, the annual President’s Awards recognise initiatives run by national industry associations that have helped advance the marketer’s agenda and contribute to positive change in the marketing industry and society at large. Submissions were…

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CISL Establishes Advisory Board to strengthen industry-led market change

Stuart Mitchell

CISL has established a new Advisory Board to provide strategic insight, challenge and guidance, strengthening its work with industry, finance and government to support real‑world decision‑making and market change.  The Advisory Board will focus on helping the University, through CISL, accelerate economic and industrial transition to achieve more sustainable societies, and shape the collaborations and partnerships needed to drive market‑wide change.  Lindsay Hooper, CEO of CISL, said:  “CISL’s impact depends on our ability to connect rigorous thinking with real‑world decision‑making at scale. Our new Advisory Board brings together deep expertise and diverse perspectives that will both challenge and support us as we continue to evolve our role as…

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Buxton and Mind unite with Sir Mo Farah to run ‘Side by Side’ with London Marathon participants in a powerful show of mental support

Stuart Mitchell

Four-time Olympic champion Sir Mo Farah recently took on an unprecedented role at the TCS London Marathon, not chasing a podium finish, but joining runners on the course to help them through the race’s most punishing stretch.  While the London Marathon is seen as one of the ultimate tests of human endurance, the mental battle is often the invisible challenge, with fatigue, isolation and self-doubt typically peaking in the final miles. In a first for the event, this year, Sir Mo Farah entered the course at mile 24 along the…

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Charities given new flexibility to contact supporters under data law change

Stuart Mitchell

The ICO have published final guidance on the ‘charitable purposes soft opt-in’ provision, helping charities to understand and apply the new rules.  The change, which came into force as part of the Data (Use and Access) Act 2025 on 5 February 2026, means charities can send direct marketing by electronic mail, including emails, texts and direct messages on social media, to people who have expressed an interest in, or offered to support, an organisation’s charitable purpose, without needing to obtain consent first, providing strict requirements have been met. We have…

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New film depicts future travel for people with sight loss

Stuart Mitchell

RNIB and the Motability Foundation commissioned and have now premiered a new short film Nyla’s Story which aims to reimagine transport systems that truly work for blind and partially sighted people. The film aims to influence accessible transport thinking by sharing lived experience insights and learning from Future Journeys to encourage meaningful action by decision makers.  Last night (April 29), a drama film Nyla’s Story, made by Bowman and Poole, premiered at the British Library in London, which follows Nyla, a teenager with sight loss, on a journey in the future where transport is…

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