In response to the rising demand for sustainably packaged water, Boxed Water Is Better® has partnered over the last two years with one of the country’s most community-focused convenience chains, Kum & Go, to offer an alternative to plastic water bottles across their locations covering 11 states. As part of this partnership, Kum & Go has joined Boxed Water’s Better for Our Planet campaign, committing to plant at least 8,000 trees in needy U.S. forests. Kum & Go joins the community of retailers across the country making a statement that Sustainability Matters™.
“Kum & Go is proud to continue our partnership with Boxed Water’s Better for Our Planet campaign,” said Samantha Overmohle, Director of Category Management – Beverages at Kum & Go. “With 400 stores in eleven states, we have seen firsthand how small changes like these can make real and lasting impacts in our communities.”
Entering its fifth and most ambitious year, the Better for Our Planet campaign showcases Boxed Water’s commitment to giving back. The brand plants two trees every time a social media post features Boxed Water and the hashtag #BetterPlanet. Already this effort has resulted in 850,000 tree plantings in our National Forests, where wildfires and natural causes destroy roughly 7 million acres each year.
Kum & Go has already committed to expanding the Better for Our Planet campaign in 2020 aiming for another 5,000 tree plantings.