Co-op announces pilot scheme to financially reward farmers in its beef supply chain for sustainable farming practices.
In partnership with its supplier Dunbia, the leading convenience retailer outlines plans to rapidly decarbonise its supply chain in a new ‘Beef Sustainability Pilot’, which will see farmers rewarded for reducing their impact on the environment.
The two-year programme will enable Co-op to monitor the impact of integrating sustainable farming practices within its beef supply base. It will also help to provide accurate emissions data and will inform actions on an integral part of Co-op plans to be net zero by 2040.
Farmers in the pilot group, representing around 10% of Co-op’s Beef Supply chain, will be supported throughout the programme and have access to a bespoke emission reduction plan. Farmers will receive a sustainability dividend linked to the level of reductions achieved over the course of the programme.
Joseph Keating, Co-op’s Agriculture Manager, said: “Recognising and rewarding farmers who are leading the way and making positive changes to reduce their carbon footprint is important in developing a more resilient and sustainable agriculture industry, so we’re thrilled to announce our new Beef Sustainability Pilot at Co-op alongside Dunbia.
“As a responsible retailer, we continue to lead on the issues that matter most to our member owners and customers, and supporting British farmers on their collective sustainability journey is at the very heart of this. We know that by investing in British agriculture, we are investing in the UK economy, supporting farming communities and meeting our members concerns for food provenance.”
Farmers will look to integrate different farming practises to lower carbon emissions, and as each farm is different, farmers will implement the options that have been recommended as part of their individual emissions reduction plan.
Throughout the programme, Dunbia will share knowledge and best practise, raise awareness and offer support to farmers seeking to reduce their on-farm emissions. Once completed, the results of the pilot will be used to help shape future sustainability plans at Co-op .
