Stand Up To Cancer and Rally Health Announce “Make the Healthy Call” Campaign to Raise Awareness For Cancer Prevention and Screening

Stand Up To Cancer® (SU2C) announced today the launch of a new public service campaign in collaboration with digital health company Rally Health, Inc. to encourage individuals to take steps to reduce their cancer risk. Titled “Make the Healthy Call,” the campaign features celebrated sportscasters in a series of public service announcements (PSAs) encouraging people to make healthy choices to reduce their risk of developing cancer. The “Make the Healthy Call” campaign kicks off on Sept. 8 with broadcast, print and digital PSAs featuring CBS’ James Brown and Bill Cowher, as…

Mandy Moore Named Ambassador for Women’s Brain Health Campaign

Mandy Moore, whose character Rebecca on This is Us has drawn national attention to Alzheimer’s and dementia, has agreed to be the national ambassador to the Be Brain Powerful® campaign, an effort to empower women to take control of their brain health. “I’ve learned the importance of early detection and diagnosis for Alzheimer’s as I’ve researched for my role as Rebecca, and I’m honored to be an ambassador for Be Brain Powerful,” Moore said. “Early detection doesn’t happen often enough, and I’m looking forward to spreading awareness about brain health.…

IFC Calls on Health Providers to Adopt Ethical Principles to Promote Improved Care and Access

IFC, a member of the World Bank Group, has launched an initiative to strengthen health systems by encouraging providers, payors, and investors to adopt a set of 10 ethical principles that can help guide decision-making and improve access to quality, affordable care for all. The initiative, known as EPiHC (Ethical Principles in Health Care), was developed  in collaboration with the World Bank and supports the World Bank Group’s commitment to universal health coverage. The principles laid out by EPiHC cover the primary issues that health care organizations need to address…

1 In 4 Gen Z Employees Have Sought Mental Health Help Since Beginning Of Pandemic – Marketing in the time of Covid-19

The coronavirus pandemic has impacted the professional and personal lives of millions of U.S. employees, causing a significant portion to seek help for their mental health. According to a new report from MetLife’s 18th annual U.S. Employee Benefits Trends Study, Gen Z employees were three times more likely than all other employees to have sought professional help for stress, burnout or other mental health reasons since the beginning of the pandemic. Contributing to workers’ mental health concerns is virtual fatigue, with work and personal lives often reduced to screen-to-screen interactions…

HPRC Launches Free Healthcare Plastics Recycling Vendor Directory

The Healthcare Plastics Recycling Council is excited to announce the release of its new recycling vendor directory, designed to enable hospitals to build a more complete recycling program and provide recyclers with information about potential new feedstocks. This directory, the results of efforts from HPRC members and partners including Cleveland Clinic, Thermo Fisher Scientific, Practice Greenhealth, and the Plastics Industry Association (PLASTICS), is a major step towards a more transparent and collaborative recycling value chain. “We’ve heard from hospitals and healthcare facilities since the founding of HPRC that one of…