Award-winning Hospice campaign held up as shining example

Princess Alice Hospice in Esher, won the JustGiving Christmas Campaign award for the 2018 Santa Fun Run, an annual event held in three iconic parks in the care area. The campaign has now become subject of a case study on the JustGiving website, for other fundraisers to see how it achieved such success – including exceeding its fundraising target by nearly a fifth. The success of the event was due in part to the move towards more digital interaction with participants: a separate campaign page, dedicated microsite and integrated JustGiving…

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