Verizon will be recognized as the 2025 Radio Mercury Awards’ “Marketer of the Year” in recognition of the company’s commitment to radio as a lead medium. From their strategic use of the medium to target specific customer segments and to highlight priority services and products, Verizon consistently harnesses the power of radio-driven fandom to deepen audience engagement and sets itself apart from the competition. “Verizon is an incredibly important and valued partner to the radio industry,” noted Mike Hulvey, RAB president and CEO, and chair of the Radio Creative Fund.…
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