A new report released today by Truth Initiative, the national nonprofit dedicated to making tobacco use a thing of the past, reveals 92% of the shows most popular with young people aged 15 to 24 years old depict smoking prominently. The organization first reported on the issue in 2018 with the groundbreaking report While You Were Streaming that found 79% of the shows popular with youth contained images of tobacco. Approximately 28 million young people have witnessed tobacco use based on the estimated viewership of the 13 shows studied in…
Read MoreNew Research From Truth Initiative® Illustrates Dramatic Increase In Smoking Imagery In Shows Popular With Young People
