CAP – Staying out for the summer – sun safety and the Ad Code

The CAP have released a post called: Staying out for the summer – sun safety and the Ad Code. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Getting out and about to enjoy the sun is a great idea provided you do so safely, but marketers often find themselves getting burned by the ASA if they start making ‘dodgy’* claims about all things sun-related.…

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