The ASA/CAP have released a post called: How ad regulation keeps its checks in check and balances balanced. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. As the writer of the rules and guidance for UK advertising, we at the Committee of Advertising Practice (CAP) are focussed on ensuring our work and policies are fair, balanced and effective. We need to make sure the…
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