New research from the Chartered Institute of Marketing has uncovered a significant age divide in the marketing professionals taking part in upskilling in the UK. CIM’s latest report ‘Digital Vision, living on the cutting edge’ found that the majority of marketers over the age of 55 had received no training at all in the last two years prior to the pandemic, sparking concern that senior marketers may not be keeping up with the rapid pace of change in the sector. The COVID-19 pandemic has accelerated the shift towards digital and…
Read MoreAge divide in marketing training adding to significant digital skills deficit
