A new, free IPA report, Time for some new ‘Age Thinking’, highlights the age imbalance in the UK advertising agency business and offers practical solutions to foster more inclusive and equitable environments for older, more experienced talent. The release of the publication coincides with the IPA’s flagship Talent and Diversity Conference. Through a blend of IPA data, qualitative in-depth interviews, and desk research, the report explores the topic of age within the advertising agency world through both a commercial and intersectional lens. The research gathers together perspectives from across the…
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