Plant Based Foods Association and AKQA Bloom Unite the Plant-Based Industry for the First Time at Climate Week

 Plant Based Foods Association (PBFA), the leading U.S. trade association representing the plant-based industry, is proud to announce its partnership with AKQA Bloom as its official agency of record. This collaboration marks a significant step forward in PBFA’s mission to champion, strengthen, and elevate our members and the plant-based food industry. The partnership’s first creative activation,”May Cause,” will debut at Climate Week in New York City, and launch its first campaign.  Additionally, this activation marks the first time the plant-based foods industry, spanning across categories, have come together to unite in…

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World’s most-awarded creative directors Zampa & Zaro launch AKQA Bloom

AKQA Bloom is a new agency that will deploy vibrant thinking and bold ideas to help respond to the challenges of our time. Bloom’s mission is to protect our planet, open minds and enrich lives by inspiring companies to make an impact that goes beyond communication. Bloom’s hope is that cross-disciplinary collective action will help to spark an industry-wide shift in attitudes and contribution through our shared humanity and societal responsibility. Led by Founders and Executive Creative Directors Jean Zamprogno and Fernando Pellizzaro (Zampa & Zaro) the new agency is…

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