A new study by advertising agency, Allen & Gerritsen takes a look at consumers’ relationship with time, which is more fleeting than ever, especially in light of technology designed to make lives easier. Fifty seven percent of consumers surveyed indicated that they rarely have time to relax. 42% feel that having a smartphone has taken time away from them and yet, 42% feel anxious when they leave their smartphone at home, while 28% feel irritated. When asked “Is time or money more important to you?” the majority answered time (64%)…
Read MoreThe Time Obsessed Consumer: Study Reveals Impact on Brands Now that Time is the New Currency
