Tag: American Red Cross

Build-A-Bear® And American Red Cross Partner To Give Thousands Of Furry Friends To Children Of Families In Crisis In 2019

Stuart Mitchell

For the third consecutive year, Build-A-Bear® and the American Red Cross are partnering to provide bear hugs to families when disaster strikes. The American Red Cross will receive a donation from Build-A-Bear of several thousand furry friends, which the Red Cross organization will distribute during disaster-relief operations throughout the year. Additionally, from May 2 through May 29, Guests of Build-A-Bear Workshop® can donate to the nonprofit organization at checkout in stores and online. All donations will go directly to the American Red Cross to help support children of families recovering…

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American Red Cross Motivates 320,000 New and Former Blood Donors Through Missing Types Campaign

Stuart Mitchell

This past summer, the Missing Types campaign by the American Red Cross motivated more than 320,000 new and former blood donors to roll up a sleeve and help save lives. The Missing Types movement helped the A’s, B’s and O’s – which make up the main blood groups – reappear on hospital shelves for patients in need. The Red Cross‘ launch of the Missing Types campaign generated greater awareness and appreciation for the vital role blood donors and donations play in the lives of patients from coast to coast. With…

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The PepsiCo Foundation Commits $1 Million and 350,000 Meals to Support Hurricane Florence Relief

Stuart Mitchell

The PepsiCo Foundation, the philanthropic arm of one of the world’s leading food and beverage companies, is giving two $500,000 grants to the American Red Cross and The Salvation Army, respectively, to provide vital relief resources. Recognizing the need for sustained support, The Foundation’s signature nutrition operation Food for Good will provide at least 350,000 nutritious meals to families in affected areas. With deep roots in the area and more than 16,000 direct employees throughout South Carolina, North Carolina, Georgia, Tennessee and Virginia, PepsiCo is prepared to help local authorities…

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Disappearing A’s, B’s and O’s: Red Cross launches #MissingType campaign to urge new blood donors to give

Stuart Mitchell

The American Red Cross has launched the Missing Types campaign, an international effort to encourage new blood donors, as well as donors who have not given in years, to give blood and to help ensure lifesaving blood products are available for patients in need. As part of the campaign, the letters A, B, and O – letters used to identify blood types – are disappearing across the country and around the world from corporate logos, favorite brands and frequently visited websites. Many may not realize just how important these three…

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May is National Water Safety Month

Stuart Mitchell

A coalition of water safety partners, including the American Red Cross, the Association of Pool & Spa Professionals, the National Recreation and Park Association, the World Waterpark Association and several other water safety groups, will work together to promote May as National Water Safety Month. National Water Safety Month is a campaign held during the month of May that raises awareness about water safety and highlights the importance pf public education regarding safer practices for kids and adults around the water. During May, the event will be celebrated by these…

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