Co-op announces plan to transition 100% of its standard own-brand fresh and frozen farmed seafood range to Aquaculture Stewardship Council (ASC) certification by 2027, strengthening its commitment to responsible sourcing. ASC is a globally recognised standard for responsible aquaculture, ensuring transparency and traceability across the supply chain and promotes farming that respects fish welfare, the environment, and the communities around farms. The convenience retailer’s own-brand fresh seabass is the first product to carry the ASC logo and is now in-stores, whilst the remaining 18 lines in Co-op’s standard range including…
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