Asda has become the first UK supermarket to change all of its own brand toilet rolls to double length in a move which will see it remove 74 tonnes of plastic and save 760 tonnes of cardboard a year. The supermarket has doubled the amount of toilet paper per roll and reduced the number of rolls per pack on one of its most popular own brand products, significantly reducing its cardboard and plastic usage in the process and removing over 1,200 lorries from the road each year. The new Shades…
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Asda invests into Veterans’ charity to train ex-military as HGV Drivers
Great Manchester based charity, Veterans into Logistics have received a welcomed funding boost of £40,000 from Asda, that will enable the charity to train 10 armed forces veterans into new careers as HGV Drivers. The charity has a two year established partnership with Asda Logistic Services who support their mission of preventing homelessness and unemployment in the veteran community. This significant donation from Asda will help to provide training and mentoring for the veterans to pass their HGV licences, resulting in new driving careers. Veterans into Logistics CCO Major Ian…
Read MoreAsda makes big change to all its tea bags
Asda has made a major change to its own brand tea bags by introducing plant-based packaging, meaning that the 550 million tea bags it sells each year can be disposed of in kerbside food waste bins. The new tea bags are made from PLA derived from corn starch, which is a natural, plant-based material and will replace the non-renewable oil-based plastic bags which it has previously used . Asda will phase in the new bags over the next six months across its entire range, from Just Essentials to Extra Special.…
Read MoreAsda trials hearing services
Asda will be the first UK supermarket to offer an in-store hearing service after announcing that it will partner with Amplifon, who will provide hearing services in three of its stores. Based in the opticians at Asda Altrincham, Harrogate and Long Eaton stores, during the trial, Amplifon will be providing free hearing tests and free hearing aid trials, whilst offering a wide variety of bespoke hearing aid options, utilising the latest in hearing technology. Maq Din, Asda Healthcare Partnerships Manager, said: “There are 6.7 million people in the UK who…
Read MoreAsda expands trial of UK’s-first indoor navigation tool for blind and partially sighted people
Asda is expanding its trial of new technology which will make it easier for blind and partially sighted customers to navigate their way through the store whilst they do their shopping. Following an initial trial at Asda’s designated Technology-Innovation store in Stevenage, the supermarket is integrating a further 10 stores into the GoodMaps smartphone app. The app can pinpoint the user’s location within one metre of accuracy and then communicate directions to product groups or areas via audio, enlarged visual, and touch commands. Shoppers using the app will be able…
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