Tag: Bacardi

Bacardi, ecoSPIRITS and Carnival Cruise Line Partner To Reduce Single-Use Glass at Sea

Stuart Mitchell

Family-owned spirits company Bacardi is launching a new initiative to introduce closed-loop packaging to the cruise industry this month, through a collaboration with Carnival Cruise Line ships and innovative circular economy technology company, ecoSPIRITS.  The three-month long pilot will determine if re-usable containers – the ecoTOTE™ 3.0SC Cruise Edition, specifically developed by ecoSPIRITS for the maritime environment – can be used to serve BACARDĺ® rum on Carnival ships, in turn reducing single-use packaging by 95 percent. The concept will be tested on three ships operating from Miami: Carnival Celebration, Carnival Horizon and…

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Bacardi Plants a Tree for Every Employee To Celebrate 161st Anniversary With a Gift to the Planet

Stuart Mitchell

Family-owned Bacardi Limited is celebrating its 161st anniversary with a gift to the planet and its people. The world’s largest privately held spirits company will plant one tree for every employee to support biodiversity, help local communities, and capture a combined 2.5M kg of CO2 during the trees’ lifetime.  This week, every person in the company will receive an anniversary edition bottle of BACARDÍ® Carta Blanca, complete with a QR code which enables them to plant their own tree and then track its progress and positive impact through an online platform. …

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All New Bacardi Gift Packs Go 100% Plastic-Free

Stuart Mitchell

Family-owned Bacardi has extra reason to celebrate this holiday season as it reaches a milestone in its mission to remove 100% of the single-use plastic from its gifting range by the end of 2023. From this month, ready for the busy festive period, all new gift packs in the Bacardi portfolio – including BACARDÍ® Reserva Ocho rum, GREY GOOSE® vodka, BOMBAY SAPPHIRE® Premier Cru, MARTINI® vermouth, PATRÓN® tequila and DEWAR’S® 12 Year Old Blended Scotch whisky – are now 100% plastic-free. This significant step will see Bacardi remove almost 275…

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Bacardi Cuts Plastic in Its Gift Packs by 50%

Stuart Mitchell

Bacardi, the largest privately held spirits company in the world, has announced that this holiday season its range of gift packs will contain 50% less plastic than last year. Bacardi is removing a total of 147 tons of single-use plastic used annually in its gift packs through innovative new designs, which remove the need for plastic, and by replacing plastic inserts or trays with sustainable alternatives made from cardboard certified by the Forest Stewardship Council.    This year’s 50% cut is a giant step towards Bacardi achieving its 2023 goal…

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Bacardi and The NAACP Are Backing the B.A.R. with Grants to Black-Owned Businesses in the Industry

Stuart Mitchell

According to Nielsen, the Black community is significantly underrepresented in the ownership portion of the United States’ On-premise retail industry (bars and restaurants) at only seven (7) percent. Bacardi U.S.A. and the NAACP want to change that. The NAACP will be awarding Bacardi-sponsored grants to Black-owned businesses in the beverage alcohol service, sales, and hospitality industries as part of the Backing the B.A.R. (Black-Owned Accounts and Retailers) initiative, which has committed more than $350,000 in support to this initiative. Following an application and review process, 35 grantees nationwide were selected…

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