Kallø inspires shoppers to be ‘Better by Nature’

Kallø, the organic stocks and rice cake brand owned by Ecotone UK (formerly Wessanen UK), has launched a new digital marketing campaign titled ‘Better by Nature’. The execution aims to inspire and facilitate more natural food choices while connecting new customers to Kallø’s range of real-food products.  Wholesome animations linking the brand’s leading products with wild animals will feature in streamed video content across Facebook and Instagram. Bringing the playful brand personality to life, each animation is centred around catchy, play-on-word slogans such as: ‘I only opt for quality toppings,…

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