A new study released by Pantene reveals the discrimination against Afro hair in the UK is widespread, with at least 93% of Black people with Afro hair having experienced microaggressions related to their hair. Of those surveyed, nearly half (46%) reported the type of microaggression they had experienced was uninvited hair touching, while only 7% of people without Afro hair were able to identify common microaggressions. The Gold Series from Pantene ‘My Hair Won’t Be Silenced’ campaign aims to increase awareness of hair discrimination and common microaggressions in the UK to…
Read MoreGold Series from Pantene teams up with Black Minds Matter and Project Embrace in campaign to end discrimination against Afro hair in the UK
