The United Nations, UNICEF and the World Economic Forum are the Most Followed International Organisations on Social Media

The United Nations and UNICEF are the two most followed international organisations on social media, with 16.9 and 16.3 million followers, respectively, on all platforms combined. The Geneva-based World Economic Forum is in third place with 10 million followers and subscribers on Facebook, Twitter, Instagram, LinkedIn, YouTube and Google+. The study looked at 97 multilateral organisations and selected non-profit organisations on the six main social media channels. The World Economic Forum has by far the largest number of interactions (likes and retweets), totaling 33.5 million interactions over the past 12…

Read More