Cannes Lions launches LIONS Sport

The Cannes Lions International Festival of Creativity today announced LIONS Sport, a new global forum dedicated to the cultural and commercial power of creativity in sport. Taking place 24–25 June 2026 during Cannes Lions, the two-day programme will unite leaders from across brands, agencies, rights holders and media to explore how innovation and creativity in marketing is redefining the US$417bn sports landscape. Simon Cook, CEO, LIONS, said: “Sport is the world’s most universal language. It creates shared, borderless moments that no other medium can match. While we understand its scale,…

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Introducing the LIONS Scholarship Jury for Cannes Lions 2026

Get to know the C-suite members, founders, presidents and department leaders who’ll nominate the next generation of creative talent at the Festival this June. We’re delighted to announce the LIONS Scholarship Jury for Cannes Lions 2026 – creative and marketing leaders from around the globe, committed to helping a diverse group of young talent from underrepresented backgrounds into the creative marketing industries. The LIONS Scholarship gives young creatives and marketers the opportunity of a lifetime. Offering 10 winners from 10 different countries a place in either the Creative Academy or…

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Cannes Lions introduces the Creative Brand Lion

Launching in 2026, the Lion will recognise the systems, cultures and capabilities of brands that make world-class work inevitable Other updates to the Awards include refocused categories in the Creative Data Lions; the addition of a new AI Craft subcategory; and an expansion of Retail Media The Cannes Lions International Festival of Creativity, taking place 22-26 June 2026, has announced updates to the Awards ahead of opening for submissions in January. As commercial creativity continues to reshape business and culture globally, next year’s Awards will continue to recognise breakthrough creativity…

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Cannes Lions Introduces Global Integrity Standards to Define Creative Accountability for a New Era

Cannes Lions has announced new integrity standards and measures for its Awards. Following a thorough review, an evolved framework will be introduced to provide a renewed model of accountability, rigour, and trust for creative excellence. “The industry landscape is changing at lightning speed,” said Simon Cook, CEO, LIONS. “And, in common with the rest of the industry, Cannes Lions is adapting at pace to meet this.” During Cannes Lions 2025, collective concerns around manipulation, synthetic media and the use of AI, resulted in the necessary withdrawal of Lion-winning work. To…

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IPA members roar at Cannes Lions 2025

IPA members enjoyed a successful Cannes Lions 2025 festival with 19 agencies winning a combined 55 awards. This includes two Grand Prix, nine Gold Lions, 13 Silver Lions, and 31 Bronze Lions. adam&eveDDB picked up the most total awards among IPA member agencies. The agency collected one Gold, two Silver and six Bronze Lions across its work with ITVxCALM, Tempations, Twix and the Walt Disney Company. Ogilvy’s work with Dove was the most successful campaign from IPA member agencies at Cannes this year, and was awarded two Grand Prix, one…

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