Tag: Chartered Institute of Marketing

Consumers demand sustainable packaging

Stuart Mitchell

Consumers believe companies use too much packaging when delivering or selling products – with Amazon and eBay being named as some of the worst offenders. A study of 2,000 adults across the UK by the Chartered Institute of Marketing revealed 88 per cent think their shopping comes with more wrapping than is required, with children’s toys, mobile phones and cosmetics most likely to come in over-elaborate packaging. But it’s not just e-commerce shops which over-do it, as a sixth of consumers believe in-store food shopping uses up more plastic than…

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Chartered Institute of Marketing launches apprenticeships from A Level to Master’s degree

Stuart Mitchell

The Chartered Institute of Marketing (CIM) announced that a new marketing apprenticeship, at Level 3 and a marketing adaptation of the current Senior Leaders Level 7 Apprenticeship, have been approved by the Institute for Apprenticeships.  This means that CIM, through its network of training providers will offer apprenticeships from Level 3 Marketing Assistant (equivalent to an A Level qualification) through to Level 7 (equivalent level to a to a master’s degree). CIM has worked with brands including Mercedes Financial Services, Seetec, NS&I, Clarks and BT to launch the first apprenticeships…

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Chartered Institute of Marketing Welcomes The Prince of Wales as Patron

Stuart Mitchell

The Prince of Wales has agreed to become the new Patron of the Chartered Institute of Marketing. His Royal Highness will take over from The Duke of Edinburgh, who has served as the Institute’s Patron since 1952. CIM’s first Royal Patron was King George VI, appointed in 1937. Chris Daly, Chief Executive of the Chartered Institute of Marketing said: “We are absolutely delighted that The Prince of Wales has accepted our invitation to be our Patron. There could be no greater accolade for our profession. We look forward to working…

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New Not-for-Profit category in CIM Marketing Excellence Awards and awards deadline extended

Stuart Mitchell

The Chartered Institute of Marketing (CIM) have announced that they have extended the CIM Marketing Excellence Awards 2020 deadline. Deadline to submit your entries has been extended until Friday 22 November 2019 (midnight GMT). You can edit your entries after submitting up until the entry deadline. Entries received after this date and time will not be accepted. The awards recognise and reward brilliance in the field of marketing, celebrating the finest minds within the profession. 2019 winners included Britvic, Natwest and Southeastern. New for 2020 are six new industry sector…

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Marketing Excellence Awards 2020 Open For Entries

Stuart Mitchell

The Chartered Institute of Marketing (CIM) have announced that the CIM Marketing Excellence Awards 2020 are now open for entries. The awards recognise and reward brilliance in the field of marketing, celebrating the finest minds within the profession. 2019 winners included Britvic, Natwest and Southeastern. New for 2020 are six new industry sector categories awarding outstanding marketing by organisations, teams and individuals who are at the cutting-edge of their profession. To mark the awards’ eleventh anniversary, the event will be held for the first time at The Brewery – in…

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