Clear Channel Outdoor have announced the launch of CCO Inflight Insights™, a first-of-its-kind measurement solution that allows brands to assess the impact of their Out-of-Home (OOH) campaigns on store visits while the campaign is still active, providing previously unavailable insights into the audiences visiting, when they’re visiting, the distance they’ve traveled and more. These visitation insights are available to advertisers during ad campaign flights and give customers the ability to consider ways to optimize their OOH campaign performance to drive more store traffic. CCO is the first OOH media owner…
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Clear Channel Outdoor Powers Summer Campaigns with No Kid Hungry, National Summer Learning Association to Combat Child Hunger and Learning Loss
As millions of children across America begin their summer break, Clear Channel Outdoor (CCO) is continuing its partnership with two leading national organizations, Share Our Strength’s No Kid Hungry campaign and the National Summer Learning Association (NSLA), to help ensure kids stay nourished, safe and engaged during the months when schools are not in session. Through its nationwide digital billboard network, CCO is bringing greater visibility to each organization’s summer initiative by reaching families with critical information about local summer resources for their kids. To address the summer hunger gap, No…
Read MoreClear Channel UK’s Outdoor Media Awards return for 2024
Clear Channel and Campaign kick-off awards season as they welcome entries for the 18th annual Outdoor Media Awards Ushering in its 18th year of excellence, Clear Channel announces the much-anticipated return of the Outdoor Media Awards in collaboration with Campaign. The stage is set, and entries are officially open, inviting industry innovators to showcase their outstanding campaigns. This year’s event features 13 coveted awards, recognising exceptional campaigns and the creative brilliance driving the industry forward across five categories: Creative, Planning, Effectiveness, A Platform for Good and Talent. One winner…
Read MoreDigital Billboards Across Nation Will Shine a Light on the Many Ways Afterschool Programs Support Students, Families, Schools, and Communities
Afterschool champions led by the Afterschool Alliance, the National League of Cities, and the National Summer Learning Association are joining Clear Channel Outdoor for a broad-based visibility campaign across nearly 2,000 digital billboards as part of the 2023 national Lights On Afterschool rally. The ads recognize the extraordinary work afterschool programs are doing to support students, from providing homework help and caring mentors, to offering healthy meals and snacks, to keeping students safe and learning after the school days ends, to providing team-based learning activities in STEM (science, technology, engineering,…
Read MoreUSO, Clear Channel Outdoor Nationwide Digital Billboard Campaign Inspires American Support for Military Service Members & Families
During May, Clear Channel Outdoor Americas (CCOA), the Out of Home Advertising Association of America (OAAA) and the United Service Organizations (USO)—America’s leading nonprofit organization supporting service members and their families—are running a nationwide digital billboard campaign encouraging civilians to support the U.S. military community. “It is our patriotic duty to support service members and their families,” said Chief Development and Marketing Officer of the USO, Brian Cowart. “Our nation’s security and the freedoms we enjoy are because of the continued sacrifice and service of so many men and women…
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