The Public Relations and Communications Association (PRCA) Climate Misinformation Strategy Group has welcomed the Competition and Markets Authority’s new Green Claims Code, designed to help organisations remain legally compliant when making environmental claims. The Code – which is particularly relevant to communications professionals – requires all environmental claims to be truthful, unambiguous, and transparent. It also compels organisations to include all relevant information relating to a claim. The Code has been developed in response to increasing consumer demand for products and services that protect the environment. PRCA Climate Misinformation Strategy…
Read MorePRCA Climate Misinformation Strategy Group welcomes CMA’s Green Code
