Gov Kickstart Scheme: PRCA to act as representative body for UK PR industry

The PRCA has announced plans to act as a representative body for the UK PR industry for the Government’s new Kickstart Scheme. The programme encourages organisations to create six-month job placements for young people aged between 16-24 who are on Universal Credit. The Government will fund 100% of the relevant National Minimum Wage, National Insurance and pension contributions for 25 hours a week and organisations will receive £1,500 per job placement. The initiative is designed to protect young people deemed at risk of long-term unemployment due to the economic impact of COVID-19. There…

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PRCA & PRWeek launch #PowerOfPR campaign as new research reveals industry’s importance to business

The Public Relations and Communications Association (PRCA) has partnered with PRWeek to launch a new campaign highlighting the value of PR to business and society. The campaign comes as the PRCA publishes new research revealing eight of ten (82%) CEOs and CFOs from large companies view public relations as ‘important’ or ‘very important’ to protecting and strengthening corporate reputation. The study – commissioned by Yolo Comms – shows that public relations is represented at board-level at more than two-thirds (71%) of large companies. The joint campaign aims to showcase the…

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Public Relations Profession Drives Call For More Social Impact Suppliers

The Public Relations and Communications Association (PRCA) Council has launched a new drive to uncover suppliers with a positive social impact. Charities, community business and social enterprises have been invited to apply to become part of a new social impact supplier directory for the sector. The directory will provide social enterprises, charities and community businesses who could offer services and products to PR and communications agencies and in-house teams an easy way to market their offer. Organisations can apply online by completing a brief form at: https://forms.gle/EEiN2iR7PLRwq8u56 Once this form has been completed,…

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Renay Richardson and Richard Edelman headline PRCA UK National Conference

The PRCA has today unveiled its full speaker line-up for this year’s PRCA UK National Conference on 24th September, headlined by podcast powerhouse Renay Richardson and Richard Edelman. Renay Richardson is award-winning audio producer and Founder and CEO of Broccoli Content. She made her mark on the UK podcasting industry with her acclaimed series about race with Reni Eddo-Lodge. Renay will discuss the urgent priority of ethnic equity and inclusion in the PR and communications industry.  Richard Edelman is the CEO of Edleman. As the creator of the annual Edelman Trust…

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PRCA Launches Emerging Markets Group

The Public Relations and Communications Association (PRCA) is delighted to announce the launch of The Emerging Market Group, co-chaired by Eleanor Kramers and George Morris Seers of FTI Consulting. The Emerging Markets Group will provide a forum for like-minded PR and public affairs professionals working both in, with and alongside frontier and emerging markets. The Group will provide a useful knowledge pool to inform innovative communications strategies that account for the range of niche and complex demands of these economies, as well as the journalists covering them. The Group will…

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