Women of all ages want to feel fearless and confident in all aspects of their lives – from their appearance to their career — and one might assume that life experience builds this confidence, but studies show that confidence actually becomes more difficult with age. A 2017 study found 48% of women over 35 feel less confident about their appearance than they did a decade ago, and 83% felt this affected their self-image. Since CLAIROL brought hair color to the masses in the 1950s, we have had a long history of…
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