Cannes Lions honours Brazil as the inaugural recipient of the Creative Country of the Year

The Cannes Lions International Festival of Creativity is proud to announce that Brazil will be recognised as the inaugural recipient of the Creative Country of the Year. An annual accolade that recognises a country’s exceptional and enduring commitment to creativity that drives progress and growth. As part of this recognition, the 2025 Festival will feature Brazilian creative showcases, celebratory events, dedicated stage talks and Brazilian-led activations across the City of Cannes, including the return of FilmBrazil, which will host a networking event and bring together the Brazilian and global community…

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