The ASA/CAP have released a post called: From rough idea to radiant execution – how to make your laboratory-grown diamond advertising dazzle.. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Often marketed to consumers as the more ethical choice, laboratory-grown diamonds share the same physical and chemical properties as natural diamonds – so much so that consumers and even industry experts struggle to tell…
Read MoreCAP – From rough idea to radiant execution – how to make your laboratory-grown diamond advertising dazzle.
