In celebration of the 50th anniversary of Earth Day (April 22), national nonprofit Keep America Beautiful® has launched DoBeautifulThings.org, a website designed to showcase acts of kindness during the coronavirus (COVID-19) pandemic. With the postponement of live public volunteer events for both programs, Earth Day Network and Keep America Beautiful are taking their movements to digital platforms. Through a series of video vignettes and a set of informative resources, DoBeautifulThings.org was created to remind people to do their part to keep their communities beautiful. DoBeautifulThings.org is not only a website…
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AEG Launches AEG #GoGreen Campaign to Support 50th Anniversary of Earth Day
AEG, the world’s leading sports and live entertainment company, has launched its AEG #GoGreen social media campaign in support of the 50th anniversary of Earth Day. The campaign invites consumers to calculate their plastic footprint and take climate action by conserving more and using less. Consumers who visit www.aeggogreen.com, can view and share AEG’s “Imagine” video, calculate their plastic footprint, and share sustainability facts and GIFs using the hashtags #AEG1EARTH and #GoGreen. Additionally, on Earth Day, April 22, AEG hosted a virtual workshop for its employees with Sara Tso of…
Read MoreCIA At Copia Celebrates 50th Anniversary Of Earth Day With ‘Food Is Life’ Food-Sustainability Festival
The CIA at Copia, The Culinary Institute of America’s global destination for dining, culinary classes and experiences, today announced its inaugural “Food is Life” food and sustainability festival to launch on the 50th anniversary of Earth Day, April 22, 2020. Taking place in downtown Napa, the five-day event will celebrate Earth Day and inform the public about the connections between our food choices and the environment through a series of world-class dining experiences, food and wine tastings, art installations, live entertainment, and conversations led by food and beverage industry leaders.…
Read MoreBanana Republic and Old Navy Announce New Goals to Accelerate Sustainable Product Offerings
In honor of Earth Day, Gap Inc. has unveiled new commitments from Banana Republic and Old Navy to accelerate the company’s use of more sustainable materials in apparel production and reduce the environmental impacts of product manufacturing. The announcement marks the latest step in Gap Inc.’s journey to integrate more sustainable product innovation and technology across its portfolio, and builds on 2017 commitments made by the company’s namesake brand Gap and Athleta. Banana Republic Banana Republic will continue to integrate sustainability into design and manufacturing decisions to reduce the environmental…
Read Moreecobee Turns Up the Heat On Climate Change Skeptics in Audacious Earth Day Prank
For Earth Day, ecobee, the company responsible for inventing the smart thermostat, have unveiled #HeatedDiscussions, a social experiment to see if humor might prove a useful tool to engage climate change skeptics in serious conversations about climate change. And it worked. ecobee and agency DCX Growth Accelerator invited 20 climate change skeptics to a focus group. As the skeptics discussed their views, the facilitators began to turn up the heat, literally. The temperature in the room rose through the 90s, and hidden cameras caught participants in various states of discomfort–…
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