The Equal Trade Alliance (ETA) has surveyed cocoa farmers in Ghana and is now sharing their stories with manufacturers, lawmakers and young people in the West — aiming to drive awareness and lasting change through its campaign: Equal Trade Chocolate Tastes Better. The campaign calls for a fair profit distribution model that gives cocoa farmers more autonomy over pricing and revenue allocation. Who really gets rich from chocolate? For decades, Western countries have generated billions of dollars from the trade of raw materials sourced from African nations, while the farmers who produce the essential ingredients…
Read MoreCreating a fairer deal for African farmers: Why ‘Equal Trade’ chocolate really does taste better
