First Book Launches 2nd Annual #GiveaMillion Fundraiser

First Book, the nonprofit social enterprise focused on equal access to quality education, has announced that it has launched its second annual #GiveAMillion campaign designed to raise $1 million between now and December 31st to get 1 million new, high-quality books to the children that need them most this holiday season. For the one in six children in the US living in poverty, the leading indicators of a child’s education success – book ownership and a print-rich environment – are hard to come by.  For example, a study found that…

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Pizza Hut and First Book Launch Collection of Antiracism Resources for Educators

Pizza Hut and First Book has announced the launch of Empowering Educators – a collection of resources developed to provide educators with guidance and actionable steps to create equitable learning environments and navigate conversations about race and racism. They unveiled the initiative during a virtual event, “Empowering Educators: A Convening on Racial Equity in Education,” hosted by American University’s Antiracist Research and Policy Center. The timely launch of these resources comes as the nation seeks to address issues of systemic racism during the COVID-19 pandemic, which has presented additional unprecedented…

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Penguin Random House Donates 750,000 Books To First Book, Fueling Efforts To Support Children In Need Affected By The Coronavirus

Penguin Random House, as part of READ TOGETHER, BE TOGETHER (#ReadTogetherBeTogether), a movement launched by the U.S. children’s divisions of Penguin Random House, Penguin Young Readers and Random House Children’s Books, in partnership with Meredith Corporation’s PARENTS, has donated 750,000 books to First Book, a nonprofit social enterprise dedicated to equal access to quality education. The donation was made to meet the urgent need expressed by educators coping with school closures as a result of COVID-19. More than 6,000 educators in the First Book Network, who are still working to…

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vineyard vines Kicks Off Whales For A Cause Campaign In Partnership With Simon & Schuster And First Book

vineyard vines has announced the debut of their annual Whales for a Cause campaign. In partnership with renowned publisher Simon & Schuster and First Book, the nonprofit social enterprise dedicated to educational equality, the campaign will provide brand new books to kids in need. To participate, people are encouraged to put their creative spin on vineyard vines iconic whales. The whales can be collected in-store or downloaded at vineyardvines.com, colored in and then shared on social media with the hashtag #WhalesForACause through October 21. For each hashtag shared a book…

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Pizza Hut “Starts A New Chapter” To Help All Kids Succeed Through Reading, Takes Further Action To Support Literacy Through Annual Giving Program

Ask someone, “What’s your favorite childhood book?” Most have a quick answer and a smile on their face. But for some people, there isn’t a quick answer. Or an answer at all. A lack of books in the home is directly linked to an increased likelihood that a child will read below his or her grade level by the fourth grade. In fact, 25 million children in the U.S. cannot read proficiently. And students who can’t read proficiently by third grade are four times more likely to leave school without…

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