Sesame Workshop Launches ‘Caring for Each Other’ Initiative to Help Parents and Children During Coronavirus Pandemic

In response to the unprecedented uncertainty facing young children and families, Sesame Workshop, the nonprofit educational organization behind Sesame Street, is offering a broad variety of free resources to help children and families during the coronavirus pandemic. Today’s announcement of the Caring for Each Other initiative marks the beginning of a commitment to support families for the duration of this crisis, with brand new content featuring the Sesame Street Muppets sharing messages of love and kindness, playful learning activities, and virtual play dates launching soon. Mindful that the adults who care for children need support too,…

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ASA – Consumer advice: avoiding coronavirus scams

The ASA/CAP have released a post called: Consumer advice: avoiding coronavirus scams. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. During times of such economic and social uncertainty, we’re reminding consumers to exercise great caution and be extra vigilant of potential scams, both online and offline. We’re working as part of a broader coalition of consumer protection and enforcement bodies, including Citizens Advice and…

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CIPR launch new webinar series to support profession through the Coronavirus crisis

The Chartered Institute of Public Relations (CIPR) is launching a new weekly series of #CIPRLearn webinars aimed at advising public relations professionals on managing their work during the COVID-19 outbreak with tips and tools on working from home, communicating with staff, crisis management and business continuity. The webinars will be available for all – including non-members – to watch live and will remain available for CIPR members. Registration is required for each of the webinars by clicking the relevant links below. Wednesday 1 April, 11am – Crisis management Wednesday 8 April, 11am – Internal communication *pre-recorded and available to all…

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Bacardi Helps Produce Hand Sanitizers With Change in Production

A shift in production by Bacardi at the world’s largest premium rum distillery is helping supply ethanol required to produce the much needed hand sanitizers that are in high demand as a result of COVID-19. The Bacardi Corporation distillery in Cataño, Puerto Rico, where more than 80% of the company’s rums are produced, has partnered with Puerto Rico based manufacturer Olein Refinery to provide raw materials that will enable the production of more than 1.7M units of 10-ounce hand sanitizer. At 70% alcohol, these products are in line with the…

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Co-op to donate food worth £1.5 million to FareShare to feed those at risk of hunger during Coronavirus crisis

Convenience retailer Co-op has announced that from next week, it will be donating £1.5 million worth of food to FareShare, in a show of co-operation to help boost stocks, support local communities and those citizens who are struggling amid the ongoing Coronavirus outbreak. FareShare – the UK’s largest hunger fighting charity – supports 11,000 charities and community groups, including food banks, and Co-op has pledged £1.5 million of essential food products which will be split amongst FareShare’s 25 warehouses, and then supplied to a network of local community groups across…

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