In an effort to combat the tobacco industry’s latest marketing strategies aimed at getting youth hooked on nicotine, the California Department of Public Health (CDPH) today launched a new “Flavors Hook Kids” campaign. The campaign warns parents and concerned adults about the increasing availability of flavored tobacco products targeted to teens. The campaign also highlights how easy it is for kids to purchase flavored tobacco products online. “Flavors disguise the harshness of tobacco and make smoking seem harmless, when we know it’s not,” said CDPH Director and State Public Health…
Read MoreCalifornia Tobacco Control Branch Launch Flavors Hook Kids Campaign
