In the context of the climate crisis and the need to promote sustainable consumption the International Chamber of Commerce has updated its environmental framework. There has been growing interest by the media, government, consumers, and other stakeholders about the impact of human activities on the environment and how to promote “sustainable” consumption and use. As such, the past few years have seen a renewed interest in environmental marketing, particularly in the context of growing momentum on climate action globally, including collective efforts by governments and businesses to mitigate the threats…
Read MoreICC publishes revised Framework for Responsible Environmental Marketing Communications
