Tag: Global Alliance for Public Relations and Communication Management

Global Alliance Updates Responsible AI Guiding Principles for the PR and Communication Profession

Stuart Mitchell

The Global Alliance for Public Relations and Communication Management is proud to announce the updated Responsible AI Guiding Principles for the PR and Communication Profession, officially ratified by its Board of Directors in June 2025. These revised principles are the result of a collaborative AI Symposium Workshop Session held in Venice, Italy, hosted by the Global Alliance’s European Regional Council in partnership with FERPI – Italian Federation of Public Relations, as part of the Global Alliance’s Technology, Trends, and Communication Transformation Month in May 2025. This milestone gathering brought together…

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Global Alliance Advocates for Responsible Communication at United Nations, Supporting its Inclusion as the New 18th Sustainable Development Goal (SDG)

Stuart Mitchell

Global Alliance Advocates for Responsible Communication at United Nations, Supporting its Inclusion as the New 18th Sustainable Development Goal (SDG) The Global Alliance for Public Relations and Communication Management reiterates the urgent need for a dedicated SDG focused on responsible communication. Responsible communication means: Open dialogue about global challenges, such as climate change, poverty reduction and democracy. Consider dialogue as the most powerful weapon. Freedom of opinion and press. Ethical approach to organizational and institutional communications, based on facts. Fight against fake news, misinformation and any kind of propaganda. Educate…

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Announcing the Finalists of the World Public Relations and Communication Awards

Stuart Mitchell

The Global Alliance for Public Relations and Communication Management are thrilled to announce the eagerly awaited finalists of the inaugural edition of the World Public Relations and Communication Awards! After careful deliberation by our esteemed panel of judges, we are excited to reveal the outstanding entries that have made it to the shortlist of this prestigious competition. The World Public Relations and Communication Awards aim to recognize and celebrate excellence in the field of public relations and communication across various industries and regions. We received exceptional submissions, each showcasing the…

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#PRTrends – Top 15 Trends Worldwide: A Global Perspective

Stuart Mitchell

Corporate Excellence – Centre for Reputation Leadership, in conjunction with CANVAS Estrategias Sostenibles and Global Alliance for Public Relations and Communication Management, presents Top 15 Trends Worldwide: A Global Perspective, an ad hoc study of the 15 trends identified in Approaching the Future. This study aims to analyse the relevance of each of the 15 trends within the context of different countries and geographic regions. The study is based on a survey of professionals and members of the Global Alliance network, a confederation of the world’s major PR and communication…

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Communication Experts Call for Ethical and Effective Communications to Handle Covid-19 Global Pandemic

Stuart Mitchell

Global Alliance for Public Relations and Communication Management, with the international professional and academic associations of public relations and communicators launched the Statement on Communication of Covid-19 Pandemic calling for honest and effective communication. More than a year since the World Health Organization first declared the COVID-19 outbreak a public health emergency of international concern under the International Health Regulations (IHR), numerous problems emerged concerning the coordination of communication across institutions about the virus, protective measures, correct responses and vaccination. Despite several warnings from the scientific community and the availability…

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