Tag: Global Alliance

The Global Alliance for Public Relations and Communication Management (Global Alliance) has joined the Roman Declaration of Green Communication Responsibility

Stuart Mitchell

At the 23rd International PRO PR Conference, the Roman Declaration of Green Communication Responsibility was ceremonially signed between Danijel Koletić, Secretary General of the World Innovation and Change Management Institute (WICMI), initiator of this global document, and Justin Green, President of the Global Alliance for Public Relations and Communications Management (Global Alliance), the world’s largest organization gathering more than 320,000 members. At the PR Roman Forum – Green Communications, Green Responsibility. ESG–Sustainable Heritage, held on January 28, in Rome under the auspices of the World Innovation Change Management Institute (WICMI),…

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Global Alliance announces winners of #NextInLine Changemakers 2025 contest

Stuart Mitchell

The Global Alliance for Public Relations and Communication Management (Global Alliance) has announced the regional winners of the 2025 #NextInLine Changemakers’ Recognition Competition. The results were revealed during Global Alliance’s final Hero Web Conference on December 5. The global essay-writing competition challenged students and young communication practitioners to respond to the theme, “How Can AI-Driven Communication Transform the World? From Information to Impact: Reimagining the Future of Ethical, Purpose-Driven Communication.” Entrants submitted original essays examining how innovation, empathy, and the responsible use of artificial intelligence can advance ethical and human-centered…

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Global Alliance unveils first global DEI Policy Framework for the public relations and communication profession

Stuart Mitchell

The Global Alliance for Public Relations and Communication Management has launched the Global Diversity, Equality, Equity and Inclusion (DEI) Policy Framework 2025, the first global initiative for DEI across the public relations and communication profession. Developed through extensive consultation with members worldwide, the Framework provides a consistent standard of DEI knowledge and practice that is adaptable to national, cultural and legal contexts. The Framework is grounded in universal human rights and reflects the Alliance’s values of collaboration, professionalism, integrity, innovation and openness. “At the heart of our profession is a…

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Global Alliance Updates Responsible AI Guiding Principles for the PR and Communication Profession

Stuart Mitchell

The Global Alliance for Public Relations and Communication Management is proud to announce the updated Responsible AI Guiding Principles for the PR and Communication Profession, officially ratified by its Board of Directors in June 2025. These revised principles are the result of a collaborative AI Symposium Workshop Session held in Venice, Italy, hosted by the Global Alliance’s European Regional Council in partnership with FERPI – Italian Federation of Public Relations, as part of the Global Alliance’s Technology, Trends, and Communication Transformation Month in May 2025. This milestone gathering brought together…

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Page joins Global Alliance

Stuart Mitchell

Global Alliance for Public Relations and Communication Management Board of Directors is honored to inform that Page, the premier global professional association for senior strategic communication leaders, is our newest member. “We are delighted to welcome Page to Global Alliance as our newest member. This endorsement speaks highly of the many wide-sweeping changes implemented by the Board at the new Global Alliance over the past eight years, always putting our members first, continuing to increase their membership benefits, advocating on their behalf and leading the world’s profession. As the confederation…

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