Tag: Global Alliance

Global Alliance Updates Responsible AI Guiding Principles for the PR and Communication Profession

Stuart Mitchell

The Global Alliance for Public Relations and Communication Management is proud to announce the updated Responsible AI Guiding Principles for the PR and Communication Profession, officially ratified by its Board of Directors in June 2025. These revised principles are the result of a collaborative AI Symposium Workshop Session held in Venice, Italy, hosted by the Global Alliance’s European Regional Council in partnership with FERPI – Italian Federation of Public Relations, as part of the Global Alliance’s Technology, Trends, and Communication Transformation Month in May 2025. This milestone gathering brought together…

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Page joins Global Alliance

Stuart Mitchell

Global Alliance for Public Relations and Communication Management Board of Directors is honored to inform that Page, the premier global professional association for senior strategic communication leaders, is our newest member. “We are delighted to welcome Page to Global Alliance as our newest member. This endorsement speaks highly of the many wide-sweeping changes implemented by the Board at the new Global Alliance over the past eight years, always putting our members first, continuing to increase their membership benefits, advocating on their behalf and leading the world’s profession. As the confederation…

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Global Alliance AGM elects new Board 2025-26

Stuart Mitchell

Global Alliance for Public Relations and Communication Management 23rd Annual General Meeting was held on Thursday 15th May 2025 in Venice, Italy. Global Alliance President Prof. Justin Green presented the 2024 Annual Report, which provided an overview of the key activities and initiatives conducted by the Global Alliance in 2024. The newly elected board of directors will commence their appointments from 1st July 2025. The incoming board includes leading professionals, academics, training and industry association leaders with representation from every continent. Global Alliance is a truly global, diverse and multicultural organisation…

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Bids Received for World Public Relations Forum 2026

Stuart Mitchell

The Global Alliance is pleased to announce that it has received several bids to host the World Public Relations Forum (WPRF) 2026. To assess the bids, the Global Alliance board has appointed a committee comprising: Boy Kelana Soebroto, Chairman of Perhumas Indonesia Public Relations Association and host of WPRF 2024 in Bali, Indonesia. Amith Prabhu, Co-founder of Promise Foundation and host of WPRF 2023 in Chennai, India. Fiona Cassidy, Former Chair of PRINZ (Public Relations Institute of New Zealand) and awarded host of WPRF 2020 in Auckland, New Zealand.  

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Global Alliance & WHO QualityRights initiative collaborate to bolster mental health as industry faces mounting pressures in health & wellbeing report

Stuart Mitchell

The Global Alliance for Public Relations and Communication Management (Global Alliance) has announced a collaboration with the World Health Organization’s (WHO) QualityRights initiative, reinforcing its 2025 commitment to advancing mental health and wellbeing in the public relations and communication industry. As January’s Health & Wellbeing Month concludes, Global Alliance will host a free global webinar on 30 January, open to all Public Relations and Communication professionals. The event will mark the release of the Global Alliance How We Are Working Mental Health and Wellbeing Snapshot Report (Snapshot report), highlighting critical…

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