LoopMe Expands Google Cloud Collaboration, Reinforcing Its Commitment to Sustainability

LoopMe, a global leader in brand performance, has recently announced a broadened collaboration with Google Cloud that will support LoopMe’s ongoing commitment to sustainability in the advertising ecosystem. Having chosen Google Cloud as a partner because of its leading tools, including Google Kubernetes Engine and BigQuery, the expanded collaboration will involve LoopMe leveraging Google Cloud’s scalable and secure infrastructure to support the depth and complexity of its advanced AI models, enabling more sophisticated optimization of advertising performance. Having previously become a carbon-neutral advertiser in 2023, LoopMe worked with Google Cloud…

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