Salesforce Launches ‘Green Code’ Initiative to Reduce Carbon Footprint of Software

Recently at World Tour NYC, Salesforce launched ‘Green Code,’ a new initiative to help reduce carbon emissions associated with the software development lifecycle. Green Code features newly-released sustainability best practices that help technologists — from UX designers and software developers to system architects and IT operations managers — accelerate the world’s journey to net zero.  The information and communication technology sector is responsible for up to 3.9% of global emissions — almost as much as the airline and shipping industries. These emissions are expected to rise as organizations increasingly rely…

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PRCA Climate Misinformation Strategy Group welcomes CMA’s Green Code

The Public Relations and Communications Association (PRCA) Climate Misinformation Strategy Group has welcomed the Competition and Markets Authority’s new Green Claims Code, designed to help organisations remain legally compliant when making environmental claims.  The Code – which is particularly relevant to communications professionals – requires all environmental claims to be truthful, unambiguous, and transparent. It also compels organisations to include all relevant information relating to a claim. The Code has been developed in response to increasing consumer demand for products and services that protect the environment. PRCA Climate Misinformation Strategy…

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