New IPA Chair for Scotland, David Shearer, who has been elected to represent the collective needs and interests of Scotland’s advertising agencies within IPA membership, is on the hunt for the Greta Thunbergs of adland to help guide the Scottish advertising industry’s approach to sustainability. His rallying call to arms forms a key tenet of his two-year agenda. Within his address, Shearer – who has over 30 years’ experience within the business and holds the position of Managing Director of MediaCom Edinburgh – acknowledges the climate crisis as ‘the major…
Read MoreNew IPA chief seeks Greta Thunbergs of Scottish adland
