Herbal Essences Announces Commitment to Help Mitigate Biodiversity Loss

Herbal Essences believes in the power of plants, and is partnering with the Royal Botanic Gardens, Kew, a world leading authority on plants, to help save 20 endangered US plant species from extinction in 2020. Debuting at SXSW on March 13, Herbal Essences will make this pledge to raise awareness and inspire others to act on the critical issue of plant biodiversity loss. Plants Are Critical to Our Ecosystem; Yet Often Overlooked Plants underpin all life on earth, providing the oxygen we breathe and the food we eat – they’re…

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Herbal Essences Continuing Commitment to Inclusive Design and Accessibility for All

There are 253 million people around the world who are vision impaired, yet only 4% of businesses are actively creating products with disabled people in mind. In observance of World Sight Day on October 10, 2019, Herbal Essences is expanding the brand’s use of tactile markings and embracing technology like Alexa and the Be My Eyes app, making hair care easier for people with low to no vision. These new tools make it easier for everyone to browse Instagram, shop, shower and even style their hair. Last year, Herbal Essences…

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Herbal Essences Celebrates LGBTQIA+ Communities with Larger-than-Life Blooming Flower Wall at 2019 World Pride in NYC

Herbal Essences is celebrating 2019 World Pride with a larger-than-life blooming Garden Wall to honor the members of the LGBTQIA+ community who #FlourishWithPride, as well as those who stand with the community. Nature nurtures diversity and Herbal Essences believes everyone should as well. Fifty years ago, the seeds of the modern gay rights movement were planted with the Stonewall Riots. The movement took root, grew, and today, it flourishes like never before. This year, Herbal Essences celebrates what began with Stonewall with a Garden Wall honoring those who #FlourishWithPride, transforming…

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Herbal Essences and TerraCycle Create the Brand’s First-Ever Beach Plastic Bottle

Each year, upwards of 8 million tons of plastic waste end up in rivers, lakes and oceans, harming the plant and wildlife that make up these naturally diverse environments. To celebrate World Water Day, Herbal Essences has teamed up with an innovative waste management company, TerraCycle, to create recyclable shampoo and conditioner bottles made of 25% beach plastic. This partnership is just one step in helping TerraCycle advance their mission to eliminate the idea of waste and bring awareness to the plastic pollution in our waterways. “Plastic floating in our…

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National Geographic and Herbal Essences Unearth the Power of Botanicals in New Storytelling Partnership that Launches with Premiere of Branded Content Special, Secrets of the Garden

National Geographic and Herbal Essences announce a new branded content partnership, SECRETS OF THE GARDEN, which premiered on January 17th at 6/5c on National Geographic. It highlights the first global hair care partnership between Herbal Essences and the Royal Botanic Gardens, Kew, which celebrates the real botanicals used in Herbal Essences bio:renew products. The partnership kicks off with a branded content special, SECRETS OF THE GARDEN, which chronicles the remarkable story of the Royal Botanic Gardens, Kew. Located just outside of London, Kew is the most biodiverse place in the…

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