Asda trials UK-first indoor map service for the blind and visually impaired

Asda is trialling new technology in its Stevenage store which will make it easier for blind and partially sighted customers to navigate their way around the store. To coincide with the UN International Day of Persons with Disabilities, from December 3rd Asda’s flagship technology store in Stevenage will be the first supermarket in the UK to be integrated into the GoodMaps smartphone app, specifically built for use amongst the blind and partially sighted. Although the app has an obvious benefit to disabled shoppers, the usability of the app is not…

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