The ASA/CAP have released a post called: International Day for Older Persons. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. 1 October marked International Day for Older Persons 2021. Although the ASA receives a small number of complaints about depictions of older people in advertising, the CAP Code recognises the impact of harm and offence caused on the grounds of age. Code rule 4.1…
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