The IPA has appointed NatWest Group CMO and ISBA President Margaret Jobling as Chair of Judges for the 2023 IPA Effectiveness Accreditation scheme. The scheme provides a stamp of approval to agencies and a signal to current and prospective clients that agencies are taking valuable steps to foster an effectiveness culture, making their organisations stronger, fitter and able to deliver their targets. In her role, Jobling will preside over a panel of leading brand owners, academics, authors and renowned effectiveness specialists examining the culture of IPA member agencies across four…
Read MoreNatWest CMO Margaret Jobling to Chair IPA Effectiveness Accreditation
