Cardiovascular disease is Ireland’s number 1 killer, but 80% of premature deaths are preventable. So, a new hard-hitting campaign from the Irish Heart Foundation #showsomeheart, developed by award-winning Dublin creative agency Boys and Girls asks Ireland to “Show Some Heart” and offer support for those affected or impacted by Ireland’s No 1 killer – cardiovascular disease. Empowering, confident and contemporary, the film is a call to arms for a new generation to rise to the challenge and help defeat cardiovascular disease. It’s directed by Peter O’Brien (P.O.B) of Motherland fame,…
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