The ASA/CAP have released a post called: Putting IV drip advertisers on notice. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. The CAP has published a new Enforcement Notice on Advertising IV Drips (Coronavirus/COVID-19) with the Medicines and Healthcare products Regulatory Agency (MHRA). The Notice targets the promotion of intravenous (IV) drips to UK consumers. We have seen a small number of businesses advertising…
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